Taglines are perhaps the most underrated and underused elements of personal and business blogs, yet they serve a huge function. The social web has conditioned us to move through content-based sites quickly, and if we reach a site with an unclear thesis we’re likely to click to the next thing. You also can’t count on visitors to read your “about” page.
In a world that increasingly moves at 140 characters or less, having a hook such as a clever tagline can make all the difference. Taglines are your brand’s elevator pitch and help people get a quick snapshot of who you are. It’s your opportunity to be descriptive, catchy, memorable and create a unique brand for your blog. They also present a great opportunity for keyword inclusion, but not at the sacrifice of stickiness. Ideally you can combine something catchy and SEO friendly.
Blogs is one of the popular way of making an online presence. Blogs are also know as weblogs. Recently the term blog has become very popular among people. It is the short form a website. There are many businesses which are dependent on blogs for their traffic needs. You can post as often as you like to your blog. Some people use them daily while others write their blogs weekly. Add a link to your blog from your website as a way to provide additional and current information for visitors.
Below are some of the tips for a successful blogging.
The blog should:
Have short informational entries
Help make you known as an authority
Be interesting and fun to read
Have updates often to keep people returning
List your company name and online address
Have a great title
Utilize keywords that are pertinent to your site
Blog marketing is a very useful way of providing information for your users and at the same time you can gradually build your online business. When you have a blog make sure that you use it right on your website landing page. This helps to generate ongoing interest to help people return again for more information. In this way you can help to build your own base of clients. It is a simple way of online advertising