Internet Marketing Services Blueprint
Phase 1: Setup your website
Keyword Research: We will do a detailed research on your keywords in this step. Our KW Research Teams are highly skilled and provided with the latest and the most expensive ‘Research Tools’ in the industry. Their combined professional expertise will help you in figuring out the “right” keywords that brings you sales. In this step, our researchers will carefully list 10 primary keywords and more than 100 LSI keywords and phrases, specifically for your website.
Status Report: Another team, meanwhile will be working on your website to figure out the current positioning, ranking, popularity and the traffic levels before starting a project. This report will greatly help in understand your position in the market as opposed to the TOP 10 competitors for the chosen keywords in Google.
Onsite Optimization: Our SEO Experts will build an “action plan” to optimize your website for major search engines, designed specifically for your website. This includes META tags, Titles, Descriptions, Keywords, Setting up Analytics to measure the performance, Creating Sitemaps, Setting up a “links” page, Creating “robots” file and so on. Our SEO Experts will, optionally, optimize your home page (or the landing page) if you choose not to do this task yourself.
Competition Research: In order to outsmart your competition, a separate team will get busy researching on your competitors. These experts will figure out who your competitors are, what’s their current rankings and what exactly are they doing to get to the top of the search engines. Again, a detailed ‘action plan’ is prepared.
Phase 2: Market And Promote Website
Search Engines: In this step, your website is manually submitted to major search engines. This requires a lot of man power and a great deal of patience. Each submission is documented for reference and future follow up.
Local Listings: Our teams will dig, mine, research and crawl over broken glass to make a list of “local” engines and directories and make sure your online business is visible for local visitors. This is a powerful strategy and most online businesses are overlooking this and losing a big chunk of local prospects. If you’d like to see a dentist, where will you look? 2000 miles away… a neighboring country… or within a 2-mile radius? Hope you get the idea!
Article Marketing: I love this strategy. Article marketing is proven beyond doubt as one of THE most viable means to attract a ton of targeted visitors. Also helps in ranking in all major search engines. A dedicated team of writers will create brand-new, 100% original articles on YOUR topic, make UNIQUE versions of these articles and distribute them all over the Internet. Of course, each article will be optimized for your chosen keywords and links back to your website . You get tons of ‘back-link’ power and your popularity will soar. Within a short period of time, your marketing messages will FLOOD your market with ‘link-juice’ flowing into YOUR website. Depending on the package you choose (below) our writers will create 4 to 10 new articles each month. Each article is well researched and manually spinned into hundreds of unique versions before distribution so that you don’t have to worry about the dreaded “duplicate content” filter anymore!
Blog Marketing:Weblogs or Blogs for short, have revolutionalized the Internet and the way people interact with each other online. Blogs are personal and conversational in their approach. Name the topic and you can find hundreds or even thousands of Blogs online. Marketing on Blogs requires a personal touch and shouldn’t appear ‘pushy’ or ‘salesy’. Our specially trained teams will take care of this. They will find relevant blogs, read the posts, add comments and strategically ‘drop’ your URL at the right time. Again, your marketing messages will be brought ‘face-to-face’ with REAL people.
Forum Marketing: Online message boards and forums are highly sensitive to sales pitches. Yet, they are the ‘hubs’ of activity by real people. Major forums in your niche attract hundreds of thousands of people who are already interested in your topic and searching for solutions to their problems (that you may already have!). Our Forum Team will search for such ‘high-activity’ forums, join the discussion and strategically ‘drop’ YOUR website URL at the right place and at the right moment.
Video Marketing: If you are NOT using video as a medium in your marketing efforts, you are leaving a big majority of people out of your online business. Videos are a rage now and many people prefer watching videos. The ‘big-gun’ video sites like YouTube and Google Video attracts millions of visitors each month. Don’t have any videos? No problem… our CREATIVE TEAM will create new videos for you every month! These stunning videos are created exclusively for YOUR website. Not only that, our team will also distribute your videos all over the Internet.
Social Bookmarking: Active bookmarking is again a surefire way to attract ‘link-juice’. A regularly implemented bookmarking campaign will not only get you visitors but also helps in search engine positioning and link popularity because bookmarking sites are frequently visited by all leading search engine spiders. In fact, some search engine robots will visit these bookmarking sites dozens times each day to find new information. Imagine what will happen when they find YOUR marketing messages in those high-activity sites? Our Bookmarking Experts will ensure this… using secret and completely white-hat techniques that they have perfected over the years.
Social Media Properties: The advent of web 2.0/3.0 technology has paved way for millions of people to interact with each other online rather than just ‘read’ content from a web page. Leading social networking sites have millions of members who regularly lurk around, make friends and exchange information. Our “SMM Specialists” are trained to make the best use of this social networking phenomena to your highest advantage. We create your properties on such high pagerank, hyper-active social media sites and you own all the rights! Not just that, we even manage and update content on your social media properties regularly. That’s what you can call leverage. Your marketing messages are seen not just on YOUR website… but all over the Internet!!
Press Release Marketing: Like bookmarking and social media sites, leading press release networks are the ‘feeding grounds’ of search engine spiders. Our writers will craft a professional press release exclusively for YOUR website each month and distribute to all major press release networks. More penetration of your marketing messages and more targeted visitors to your website.
Building Credibility: The more your prospects see your message the more they trust you. This is especially true when they find you or your website on leading “Authority” sites. There are several such sites on the Internet that gives instant credibility to authors of content on such sites. Our writers will create powerful, credibility-boosting content and post them to several “Authority” sites… each and every month!
RSS Distribution: Another powerful marketing weapon that is not used by many online businesses. RSS helps in automatically broadcasting your marketing messages to a wide array of websites all over the Internet, instantly! Think of this as ‘horizontal’ distribution. Our experts will generate RSS feeds of your website and send them across to leading RSS directories for further distribution.
Link Building Campaigns: Carefully planned and executed link building campaigns are a must for any serious online business. Our “Linking Team” will analyze, prepare and implement a series of measures to build those ‘precious’ one-way backlinks to your website. These links come from other leading, high-activity, high PR websites, blogs (as posts not comments) and authority sites.
Software Marketing: This is brand new and no one is using this technique right now. We have a separate team of software developers who will create a valuable piece of software exclusively for YOUR website and distributes them to leading software directories. Many of these software portals get millions of visitors every day and have very high PageRank. You are not only getting high-value backlinks but also a stream of visitors… and you don’t need to learn any new geek language or programming — our programmers will get this done for you. You own the rights, too!
eBook Marketing: This one’s a real killer. Our writers will compile a free eBook based on the content on your website and distribute this valuable ‘giveaway’ on all leading eBook directories!! Again, you own the rights and your website gets all the one-way backlinks. Think of leveraging the time and expertise of other people!
Theme Marketing: This is yet another brand new way of marketing from the infoYOGIS R&D team. Our creative artists will create customized themes and distribute them to leading theme directories. You own the theme files and the copyright. The themes we create include wordpress themes, drupal themes, joomla themes and even website templates. When other people download and use these themes, you get a ‘one-way’ backlink from their HOME page!
Link Wheel: This is a whopper!! Our research and development (R&D) team has figured out a series of strategies to build a ton of ‘link-power’ and ‘link-popularity’ to your website quickly. This brand-new new concept works wonders… even for newly registered domains! Our special “Link Team” will build a powerful “Link Wheel” exclusively for your online business that you own the rights for. Make no mistake… this is very powerful and packs in it ship-loads of dynamite. What’s more, you not only get your own “Link Wheel” done by experts, they will also maintain and update your wheel for maximum effectiveness.